LORBN

On January 15, 2022, the first phase of LORBN Academic salon, Foshan Station, came to a successful conclusion.

With the theme of "Exploring Stores and Picking Up Light" as the theme of the annual Academic salon, this training will cover product training, process interpretation, full case branding, customized training, retail trends, standardized processes,

The sharing of heavy content such as advanced dry goods, brand promotion, LORBN annual brand dynamics, and big coffee forums brought diversified and systematic learning and improvement opportunities for students.

Cha Daojun, Director of LORBN Southern Region

Zha Daojun, director of LORBN Southern Region, made an opening speech. He said that in 2021, LORBN first proposed the theme of the annual academic salon with "Exploring the Store and Picking Up Light".

And through the exploration of urban landmarks, in the form of open salons, we will cooperate with stores in different cities, link with excellent store managers across the country, and explore and communicate in depth together.

After a year of precipitation, LORBN Academic salon has become more mature, and has the ability to face and solve most of the needs and problems of customers.

I hope that everyone can learn through the first phase of the 2022 LORBN Academic Salon - Foshan Station planned by the headquarters.

It can strengthen the team's awareness of the company's brand and improve their own thinking, common progress and common growth!

LORBN Marketing Manager Chen Dengrong

Then, LORBN Marketing Manager Chen Dengrong brought you the brand strategy and empowerment terminal sharing with the theme of "LORBN Annual Brand Dynamics".

Through Manager Chen's sharing, the trainees learned how LORBN Labin will empower terminal stores under the background of the re-upgrade of LORBN Labin's brand strategy in 2022.

And through the annual Academic salon to assist the national LORBN dealers in the first-class marketing team to improve the team's ability.

South China Regional Manager Gao Kang made "Brand Upgrading Sharing"

Southwest Regional Manager Feng Wentao wrote "Non-standard Algorithm Sharing"

Yao Lianxiang, Regional Manager of Central China, made "Standardized Process Sharing"

Feng Shanxiong, regional manager of Zhejiang, made "Order/Drawing Professional Knowledge Sharing"

During the 2-hour teaching of brand strength and product classification, the students devoted themselves to the whole process, listened carefully, actively participated in the interaction, and took notes carefully.

After the meeting, the students were still enthusiastic to discuss and exchange the content of the meeting, and the atmosphere was warm.

After the exchange and study, the students jointly tasted the design beauty presented by the LORBN 3.0 exhibition hall design, new product design, and space collocation. visit, exchange

The students had a lively discussion on different series of products, and the learning atmosphere in the exhibition hall was unprecedentedly strong.

During this exchange and study, the trainees have a deeper understanding of the brand strength, brand culture and product production process of LORBN bathroom cabinets.

In the future development, LORBN will, as always, attach great importance to terminal development, fully support the terminal, listen carefully to the voice of the terminal, and understand the needs of the terminal.

Continue to "explore the store and pick up the light" as the theme of the annual Academic salon to contribute to the construction of the terminal.